Crain Communications Inc

The leading publisher of business and trade news in the USA:

CHALLENGE
With traditional publishing revenue decreasing, publishers are actively seeking new and alternate online forms of revenue.

Crain Communications is an industry leader publishing specialty niche titles including: Waste & Recycling News in the environmental segment; Business Insurance in the insurance segment; and Plastics News, Rubber & Plastics News, Tire Business in the plastic and rubber segment; Autoweek in the automotive segment; and TelevisionWeek in the advertising and media segment. Crain Communications has an unrivalled reputation for publishing information-rich magazines edited for readers who want independent and insightful analysis in their industries. These publications connect mailers with a new and unique way to reach senior executives and key decision-makers who are in demand for news products and services that will keep them on the cutting-edge in their respective industries.